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journals/2024_01_11.md

@@ -11,7 +11,38 @@
 	- TODO BUSCAR la lista de acciones de comunicación a las que nos hemos comprometido en el proposal en cuestión.
 	  SCHEDULED: <2024-01-11 Thu>
 		- Está en el *Annex 1 - Description of Action A - pag 13* del Grant agreement
-		-
+		- #+BEGIN_QUOTE
+		  **Task 5.3a (Months 1-4) Develop a Comprehensive Communication and Promotion Plan**
+		  Task leader: FMS España
+		  Partners involved: Liconsa, ISGlobal, KEMRI, GHS, GRL, Bridges
+		  Mundo Sano will develop a plan as a tool at the service of the Consortium's institutional image and management, with
+		  internal and external communication goals, strategies and specific actions. It is not a static piece, but characterized
+		  by its flexibility and ease of adaptation to the Consortium's priorities and objectives as the project progresses. The
+		  Communications Plan will have the following specific goals:
+		  1) To put on the agenda the implementation of FDC in SSA countries.
+		  2) To position the STOP2030 Consortium, increasing the visibility of the brand and its reputation.
+		  3) Contribute to the positioning of the funding entity.
+		  In order to achieve the proposed goals, Mundo Sano, with the support of Bridges, will design communication strategies
+		  and actions to be implemented in the short, medium and long term, which includes: activities such as mapping
+		  stakeholders, internal and external, developing the Consortium's visual identity, creating and FAQ, and website for the
+		  project. The team will also create a crisis communications plan and train Consortium members in media communications
+		  skills. The plan will also include identifying opportunities for Consortium members (KEMRI, GHS) to inform other
+		  countries about the study results, e.g. through NTD programme manager meetings. Communication and advocacy
+		  activities will keep pace with emerging field data and project results.
+		  Task 5.3b (Months 5-36) Engage stakeholders to utilize (exploit) emerging study data to inform decision making
+		  Task leader: FMS España
+		  Partners involved: Liconsa, KEMRI, GHS, Bridges
+		  Mundo Sano, with the support of Bridges, will implement the communication and promotion plan, once the
+		  communication strategies and actions have been defined. As an example:
+		  · We will work on installing the use of FDC in specialized media in countries of interest for the project (Africa and other
+		  countries where the Consortium partners come from); and in journals and/or newsletters of the Consortium members,
+		  strategic allies and NGOs.
+		  · Be content creators of news about the project that will be shared on the Consortium's institutional website.
+		  · Implement training and updating campaigns for health personnel, and communication and prevention campaigns for
+		  nearby communities in order to generate a positive impact on them and on health personnel.
+		  · Create digital content to be published periodically on the Consortium's digital channels.
+		  All of this will be supported by quarterly activity reports to evaluate progress and results
+		  #+END_QUOTE
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 	- TODO HABLAR con [[Marina]] y [[Ale Krolewiecki]] sobre que salga hablando como [[Mundo Sano]] en los vídeos