From 134dc91efc8a5512956bf101186d64d31757b69d Mon Sep 17 00:00:00 2001 From: Borja Robert Date: Thu, 11 Jan 2024 14:49:43 +0100 Subject: [PATCH] Auto saved by Logseq --- journals/2024_01_11.md | 33 ++++++++++++++++++++++++++++++++- 1 file changed, 32 insertions(+), 1 deletion(-) diff --git a/journals/2024_01_11.md b/journals/2024_01_11.md index d42a5c64..77e1845c 100644 --- a/journals/2024_01_11.md +++ b/journals/2024_01_11.md @@ -11,7 +11,38 @@ - TODO BUSCAR la lista de acciones de comunicación a las que nos hemos comprometido en el proposal en cuestión. SCHEDULED: <2024-01-11 Thu> - Está en el *Annex 1 - Description of Action A - pag 13* del Grant agreement - - + - #+BEGIN_QUOTE + **Task 5.3a (Months 1-4) Develop a Comprehensive Communication and Promotion Plan** + Task leader: FMS España + Partners involved: Liconsa, ISGlobal, KEMRI, GHS, GRL, Bridges + Mundo Sano will develop a plan as a tool at the service of the Consortium's institutional image and management, with + internal and external communication goals, strategies and specific actions. It is not a static piece, but characterized + by its flexibility and ease of adaptation to the Consortium's priorities and objectives as the project progresses. The + Communications Plan will have the following specific goals: + 1) To put on the agenda the implementation of FDC in SSA countries. + 2) To position the STOP2030 Consortium, increasing the visibility of the brand and its reputation. + 3) Contribute to the positioning of the funding entity. + In order to achieve the proposed goals, Mundo Sano, with the support of Bridges, will design communication strategies + and actions to be implemented in the short, medium and long term, which includes: activities such as mapping + stakeholders, internal and external, developing the Consortium's visual identity, creating and FAQ, and website for the + project. The team will also create a crisis communications plan and train Consortium members in media communications + skills. The plan will also include identifying opportunities for Consortium members (KEMRI, GHS) to inform other + countries about the study results, e.g. through NTD programme manager meetings. Communication and advocacy + activities will keep pace with emerging field data and project results. + Task 5.3b (Months 5-36) Engage stakeholders to utilize (exploit) emerging study data to inform decision making + Task leader: FMS España + Partners involved: Liconsa, KEMRI, GHS, Bridges + Mundo Sano, with the support of Bridges, will implement the communication and promotion plan, once the + communication strategies and actions have been defined. As an example: + · We will work on installing the use of FDC in specialized media in countries of interest for the project (Africa and other + countries where the Consortium partners come from); and in journals and/or newsletters of the Consortium members, + strategic allies and NGOs. + · Be content creators of news about the project that will be shared on the Consortium's institutional website. + · Implement training and updating campaigns for health personnel, and communication and prevention campaigns for + nearby communities in order to generate a positive impact on them and on health personnel. + · Create digital content to be published periodically on the Consortium's digital channels. + All of this will be supported by quarterly activity reports to evaluate progress and results + #+END_QUOTE - - - TODO HABLAR con [[Marina]] y [[Ale Krolewiecki]] sobre que salga hablando como [[Mundo Sano]] en los vídeos