diff --git a/journals/2023_12_19.md b/journals/2023_12_19.md
index 7475cdd8..a43157fe 100644
--- a/journals/2023_12_19.md
+++ b/journals/2023_12_19.md
@@ -4,4 +4,5 @@
 	- Posters and all that are good, but don't mismessage.
 	- Todo lo tenemos que hacer con las administraciones adecuados para que la gente no sienta que se les está leaving out.
 	- Necesitaremos el consentimiento por escrito
+	- At the very local levels, people remember more what you say than what you read.
 	-
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